Growth Marketing Manager - Demand Generation

About Huzzle At Huzzle , we connect elite remote professionals with fast-growing companies across the UK, US, Canada, Europe, and Australia. Our clients range from early-stage startups to established SaaS and eCommerce businesses. When you join through Huzzle , you're placed directly with a client as part of their in-house team. No outsourcing layers, just impactful work with global visibility. Role Type: Fractional (12 days a month) Engagement: Independent Contractor About the Company Our client is a growth-focused consulting and marketing partner working with established SME businesses to scale revenue through modern, data-driven marketing strategies. They specialise in building high-performance demand generation engines that align marketing directly with revenue outcomes. Job Summary We are hiring a highly strategic Growth Marketing Manager / Demand Generation Manager to lead and execute full-funnel marketing strategies for B2B clients. This is a fractional remote marketing role focused on building scalable demand generation systems, driving qualified pipeline, and accelerating revenue growth using AI-powered workflows and modern marketing frameworks . You will collaborate closely with content, sales, and leadership teams to turn thought leadership into high-converting campaigns and measurable business outcomes. Key Responsibilities • Demand Generation Strategy • Develop and execute end-to-end B2B demand generation strategies aligned with revenue targets • Design and optimise full-funnel marketing journeys (awareness → acquisition → nurture → conversion) • Build scalable pipeline engines that consistently generate qualified leads • Leverage AI tools and marketing technology to improve campaign performance and efficiency • Campaign Management & Execution • Plan and execute multi-channel campaigns (LinkedIn, email, paid media, outbound) • Manage and optimise LinkedIn performance marketing campaigns • Develop high-converting lead magnets (reports, guides, insights) • Implement Account-Based Marketing & Sales (ABM/ABMS) strategies • Build structured lead nurturing and prospecting campaigns • Collaboration & Alignment • Partner with content teams to convert thought leadership into demand-driving assets • Align closely with sales, recruitment, and business development teams • Collaborate with internal SMEs and external partners to deliver campaigns • Marketing Operations & Automation • Implement and manage marketing automation workflows • Optimise usage of CRM and automation platforms • Continuously improve landing pages, funnels, and conversion paths • Analytics & Performance • Track and report on pipeline contribution, lead volume, and ROI • Monitor KPIs such as CPL, conversion rates, and engagement metrics • Use data-driven insights to continuously refine campaign performance Requirements • Requirements • 10+ years experience in B2B demand generation, growth marketing, or digital marketing • Proven success building pipeline-generating marketing systems • Strong expertise in Account-Based Marketing (ABM/ABMS) • Experience in technology, consulting, or professional services industries • Deep understanding of B2B buyer journeys and marketing funnels • Hands-on experience with CRM and marketing automation tools • Strong analytical and data-driven mindset • Excellent collaboration and stakeholder management skills • Preferred Tools & Platforms • Marketing Automation: HubSpot, Marketo • CRM Systems: S alesforce, HubSpot, MS Dynamics, Pipedrive • Analytics & reporting platforms Benefits 💻 Fully Remote: Work from anywhere with international teams 🚀 Career Growth: Join companies in SaaS, MarTech, and B2B services 🤝 Peer Community: Connect with high-performing sales professionals in our network 🧭 Ongoing Support: Receive guidance from Huzzle before and after placement 💰 Compensation: £699 base Originally posted on Himalayas