David Kennedy Recruitment
Performance Marketer — Senior · Adult RTB
David Kennedy Recruitment is working with a fast-growing international AI company to recruit a Performance Marketer — Senior · Adult RTB for its Growth team. The role focuses on owning and scaling adult acquisition at significant spend while protecting profitability, subscription quality and long-term customer value. Position: Performance Marketer — Senior · Adult RTB Location: Europe/ASIA, Remote Employment type: B2B engagement preferred Remuneration: Competitive salary. DUTIES AND RESPONSIBILITIES: • Own adult acquisition campaigns end to end • Control and reallocate substantial campaign budgets • Scale profitable traffic sources, placements and creatives • Evaluate performance through CPA, rebill, LTV and payback • Diagnose tracking, fraud, placement and funnel problems • Build structured creative-testing systems • Define testing budgets, winner rules and stopping rules • Guide creative production using performance evidence • Identify new traffic sources and expansion opportunities • Communicate strategy, decisions, results and risks clearly. REQUIREMENTS: • Current advertiser-side campaign execution experience • Significant monthly advertising spend personally controlled • Recent evidence of profitable campaign scaling • Quantified impact on CPA, ROAS, LTV, payback, subscriptions or revenue • Direct ownership of creative testing • Strong understanding of traffic and cohort quality • Ability to diagnose and recover from performance declines • Strong commercial judgment • Clear and concise communication skills • Full comfort working directly with explicit creatives • Experience with adult RTB, adult networks or other relevant high-volume acquisition environments • Experience with native, push, display or popunder acquisition is an advantage • Strong placement-level optimization and traffic-quality analysis skills • Experience with rebill and subscription economics is an advantage • Strong tracking and attribution knowledge • Experience with international acquisition • Experience negotiating flat deals with publishers is an advantage • Background in mobile gaming, performance marketing, mobile-growth agencies, consumer subscription apps or iGaming and online betting • Experience in dating and social apps, DTC, e-commerce or other high-volume B2C subscription businesses is also relevant • Acceptance of the B2B contractor arrangement • English C1-C2. BENEFITS: • Competitive salary • B2B contract • High ownership over international acquisition campaigns • Opportunity to directly influence campaign budgets, creative testing and growth • International, high-growth AI environment • And many more!!! Originally posted on Himalayas
