PR by the Book Contractor Book Publicist

Category: Public Relations Location: A book publicist develops and executes PR/media campaigns for publishing houses, traditionally and self-published authors. Key book genres represented include: fiction, children’s, health/wellness, memoir, lifestyle, self-help, and business. Position includes writing press materials, executing and overseeing media relations campaigns (to include landing mid to top tier media exposure), strategy design, and author branding consulting. Responsibilities: • Write press packs, experts pages, sample media questions and media pitches. • Manage media relations campaign execution and client communication. • Identify opportunities for contributed articles and tip lists for clients. • Develop, identify and maintain relationships with the media. Pitch and secure placements in traditional and online media outlets and manage media requests for clients. • Attend client meetings. • Research media, newsworthy topics/events and angles/pitches online. • Work closely with chief publicity strategist to craft and execute PR campaigns. • Maintain communication with clients via phone, email for monthly updates and goal setting. • Review campaign analytics with clients. • Help authors create consistent branding. Check out this blog post to see what a typical day looks like for a book publicist at PR by the Book : Details Originally posted on Himalayas