Knowt Inc.
UGC Campaign Manager (Remote, Contract)
A big part of how students discover Knowt is through creators on TikTok and Instagram showing how they study. We're looking for an organized, content-savvy UGC Campaign Manager to own one vertical of Knowt's education content. You'll run the creator program for that vertical end to end: managing creators, keeping content flowing, reviewing submissions for quality and brand fit, and tracking what's performing so the vertical keeps growing. This is a fully remote, contract position with flexible scheduling. Responsibilities • Own the day-to-day execution of your Knowt education content vertical, from creator onboarding through posting and performance tracking • Manage the vertical's roster of student creators: share briefs and sample videos, set expectations, answer questions, and keep everyone on schedule • Review creator submissions through our content review platform, confirming each video accurately recreates its assigned sample and meets Knowt's brand guidelines • Approve or deny submissions and keep statuses up to date so the pipeline keeps moving • Give creators clear, actionable feedback to improve hooks, scripts, and how they show Knowt in action • Track posting consistency and performance (views, saves, shares, signups) and identify which creators and formats are working in your vertical • Flag recurring issues, underperforming creators, and new content angles for your audience • Keep the Knowt team updated on vertical performance, creator status, and edge cases, including occasional strategy calls Requirements • Strong understanding of TikTok, Instagram Reels, and short-form content: what makes a good hook and why videos perform • Familiarity with study and education content on social (StudyTok, study-with-me, exam prep) • Experience managing creators, influencer/UGC campaigns, or social media programs (preferred) • Sharp eye for detail and consistent judgment on content quality • Highly organized; comfortable juggling many creators and submissions without dropping anything • Clear, direct communicator who can give constructive feedback • Self-directed, reliable, and responsive Nice to Have • Experience in edtech or working with student and college-aged creators • Familiarity with TikTok analytics or creator management tools • Current or recent student, or close to the student audience Starts right away! Salary: 2K - 3K USD a month Originally posted on Himalayas
